Branding

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Steam works with it clients to develop compelling and effective branding campaigns for their existing or new toy launches. We help to create multimedia toy branding packages that are deployed for commercial broadcast, internet and point of sale venues, as well as special branding packages custom made for retail sales presentations. We help to create memorable toy brands by developing a set of styles and sounds that will resonate with kids and parents alike. From the packaging design, to the multimedia content, to the music and lyrics.. We work with toy manufacturers to develop the messaging “lynchpins” that are memorable and that will drive sales.Steam has been creating dazzling sales “sizzles” and new toy demos for companies like Mattel, Hasbro, Fisher Price and many more for over 15 years. We like to refresh existing toy brands, as well as launch new toys from the ground up.