Mattel Toys: Barbie Fashion Show

Mattel contracted STEAM to produce a branding video to promote the expanded line of Barbie clothing and accessories. The highly stylized and fun spot was all shot on film using Arri Cameras. (trivia note, the set was reported to be haunted by famous actor Douglas Fairbanks)

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[CLICK ON VIMEO LINK FOR HD VIDEO]

Credits:

Agency Creative Director: Lynn Luckoff

Director:Luis Ruiz, Scott Bryant
Post Graphics and Editorial: Scott Bryant
Client: Mattel

Mattel CAS

Production Company: STEAM
Post Editorial and Graphics: STEAM